Living Map initiative seeks to encourage healthy behaviour in and around the area
Living Map, the digital map and data platform for smart cities, has introduced an interactive map of Queen Elizabeth Olympic Park, London, to help residents and visitors navigate the park’s attractions, venues, restaurants and other facilities with greater ease.
The map, which is compatible with all mobile and desktop devices, has some innovative features that aim to help ‘connect’ people to the park. For instance, users can toggle on a map view that highlights biodiversity attractions within the area, or switch to a ‘night mode’ that shows the lit routes around the park at night.
Living Map was one of four SMEs which received an equal share of £40,000 (Capstone funding) to develop, test and showcase innovative technology within the park with the aim of increasing health and wellbeing for residents of surrounding boroughs.
The initiative is part of Future Cities Catapult and London Legacy Development Corporation’s work to turn the area into a cutting-edge tech testbed.
“We’re very happy to support Living Map in launching [its] exciting digital map in Queen Elizabeth Olympic Park, and we look forward to seeing [the map’s] impact in encouraging healthy behaviour in and around the area,” said Scott Cain, chief business officer at Future Cities Catapult.
“Health and wellbeing in our cities is a hot topic at the moment and that’s why Future Cities Catapult is working with SMEs to develop and test technologies to create healthy, happy and sustainable cities.
“Through our Capstone project we’re building on the legacy of the London 2012 Olympic and Paralympic games, by making the park a hotbed for innovation and tech, and positioning the UK as a leader in connectivity,” he continued.
“Rich, interactive maps are a powerful way to connect people to places and encourage healthier behaviours, so we’re delighted to participate in the Capstone project to create a better way for local residents and visitors to access and experience Queen Elizabeth Olympic Park,” added Tim Fendley, chief executive officer at Living Map.
“Over the coming months we look forward to working with the local community to ensure the park map reflects the needs of this fast-changing area.”
Living Map aims to help cities, business and buildings transform their users’ experiences. Its team of cartographers, designers and developers has delivered interactive digital maps for the MET Museum in New York, the City of Cleveland, Ohio, and Heathrow Airport.
As well as Living Map, the other three Capstone programmes are:
Clerkenwell’s OpenPlay which has developed an online marketplace to connect people with sporting facilities;
BetterPoints which has developed an app that rewards users with points for walking, running or cycling, that can be exchanged for high street retail vouchers or donated to charity;
The Ecological Sequestration Trust and Groundwork London, which has developed a social feed to engage with those at risk of social isolation.
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