Technology company claims applications further its smart city offering to manage all facets of urban mobility and transportation
LocoMobi has introduced two mobile applications that hook-up prospective retail customers that are not within walking distance with a means of transportation to local merchants.
Using the ParkingPaid and RideRefund apps, merchants can offer new or prospective customers the option of travelling to their business by mass transit, shared ride or private car and the merchant will pay for all or a portion of the cost of travel.
Merchants can specify the minimum purchase requirement, product or service special or the hours when the ParkingPaid or RideRefund is applied.
For users, it’s as easy as visiting the merchant, buying the product or service, opening the app and the merchant, through the app, will refund the promised portion of their cost of transit or parking which will be added to the user’s account or directly to their transit card.
“It is estimated that there are over 50 billion annual trips on mass transit, shared ride or private vehicles today in North America,” said Grant Furlane, president and CEO, LocoMobi.
“Because ParkingPaid and RideRefund is a real-time connection between people who are ready to purchase now and merchants, immediate value will be created for participating merchants.”
According to the technology company, which specialises in cloud-based parking, transit and tolling solutions, the application’s “merchant interface” allows businesses to easily and continually design and change their offerings based on supply and demand. Because the interaction is through the app there is no need for coupons.
“The growth in online commerce and city populations and the use of all forms of transportation to move about a city will continue to accelerate,” added Grant.
“Additionally, business travellers and tourists are visiting cities in increasing numbers so the opportunity for a local merchant to extend their reach by connecting directly to tourists such as the over 50 million visitors to Chicago each year is immense.”
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